Secret Society

The Secret Society is an hypothetical organization that exists within Uboachan and controls what people post, like and dislike and the internet as a whole.

Origin
In November 2015, a Tumblr user made a hate blog specifically to spite a group of developers from Uboachan with cartoonish accusations like "moving under shadows" to manipulate entire communities and being responsible for the destruction of Yume Nisshi, FLUX, assaulting bleet, attempting to destroy Project Yume Nikki and hacking emails and websites (including the spanish forums) as part of a Secret Society.

One of the developers made a thread showing the Tumblr posts so everyone could laugh, and the other took "Secret Society" as the brand name for his current business, and other users just jokes claiming to be part of this discount Illuminati group.